a personal blog by erin whitlock brown


Beyonce for H&M Summer Collection 2013

via HM.com

The photos for Beyonce's H&M Summer 2013 campaign have finally been released. The campaign, which was announced (and leaked) back in March will be available in stores in May. Shot on the island of the Bahamas by the talented duo Inez & Vinoodh, the sexy siren looks oh-so-hot in a multitude of swimwear options, sure to be priced to move. 

According to HM.com, a TV commercial (directed by Jonas Akerlund) will also air early May, and will feature a new song by Beyonce, "Standing on the Sun" which will be available worldwide online and on the retailers website.

Which suit did you like best? Can you see yourself rocking a bathing suite by Bey? Leave a comment for me below!


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